Prof. Dr. Olivier Furrer
Heures de réception
Il n'y a pas d'heures spécifiques, les rendez-vous doivent être pris par courrier électronique.
Adresse
Chaire de Marketing
Université de Fribourg
Bd. de Pérolles 90, Bureau E428
1700 Fribourg
Contact
Tel.: +41 26 300 83 06
Publications récentes
Terpstra‐Tong, J., Treviño, L.J, Cansu Yaman, A., Jintae Froese, F., Ralston, D.A., Bozionelos, N., Furrer, O., Tjemkes, B. et al. (2024) Gender composition at work and women's career satisfaction: An international study of 35 societies, Human Ressource Management Journal.
Furrer O., Landry M., Baillod C., Yu Kerguignas J. (2024), A Research Agenda for Service Marketing, Chapter 1, Elgar Research Agendas
Furrer O., Landry M., Baillod C., Yu Kerguignas J. (2024), A Research Agenda for Service Marketing, Chapter 13, Elgar Research Agendas
Furrer, O., Landry, M. and Baillod, C. (2024), Managing customer-to-customer interactions: revisiting older models for a fresh perspective, Journal of Services Marketing
Ralston, D.A., Russel, C.J., Terpstra-Tong, J., Treviño L.J., Ramburuth, P., Richards,, M., Furrer, O. et al. [full author details at the end of thearticle (2024) Are societal-level values still relevant measures in the twenty-first century businessworld? A 39-society analysis, Asia Pacific Journal of Management.
Furrer O., Landry M. (2023), Well-being co-creation in service ecosystems: a systematic literature review, Journal of Services Marketing, Volume: 37 Issue: 10.
Furrer O., Landry M., Baillod C., Yu Kerguignas J. (2023), The interplay between physical and social servicescape: investigating negative CCI, Journal of Services Marketing, Vol. 37 No. 6, pp. 732-745.
Furrer O., Cultural Differences and Services, Elgar Encyclopedia of Services, F. Gallouj (EIC), C. Gallouj, M.-C. Monnoyer, L. Rubalcaba, and M. Scheuer (eds.), Edward Elgar (2023), pp. 556-559.
Furrer O., Landry M., Baillod C., Tsiotsou R.H., and Liu B.S., User/consumer-based innovation in services”, Elgar Encyclopedia of Services, F. Gallouj (EIC), C. Gallouj, M.-C. Monnoyer, L. Rubalcaba, and M. Scheuer, (eds.), Edward Elgar (2023), pp. 395-399.
Furrer O. & Tjemkes B. V. , Strategic Alliances of Service Firm, Elgar Encyclopedia of Services, F. Gallouj (EIC), C. Gallouj, M.-C. Monnoyer, L. Rubalcaba, and M. Scheuer (eds.), Edward Elgar (2023), pp. 279-282.
Terpstra-Tong, J., Ralston, D. A.,Treviño, L.,Karam, C., Furrer, O., Froese, F., ...&Crowley-Henry, M. (2022) The Impact of gender-role-orientations on subjective career success: A multilevel study of 36 societies. Journal of Vocational Behavior, 103773.
Ben Jemaa-Boubaya, K., Furrer, O., Hani, M., Dikmen, L., and Cheriet, F. (2022) The Imbrication of Internal and External Coopetition in Strategic Alliances. In Managing Interpartner Cooperation in Strategic Alliances (MICSA), T.K. Das (ed.), Edward Elgar, pp. 63-90.
Furrer O., Davoine E. (2022) Les défis de l'internationalisation des entreprises. Vuibert - Recherche: Paris
Ralston, D.A., Russel, C.J., Terpstra-Tong, J., Treviño L.J., Ramburuth, P., Richards,, M., Furrer, O. et al. [full author details at the end of thearticle (2022) Are societal-level values still relevant measures in the twenty-first century businessworld? A 39-society analysis, Asia Pacific Journal of Management.
Beveridge, I., Furrer, O., & Gelb, Betsy L. (2022). A Consumer Cultural Paradox: Exploring the Tensions between Traditional and International Education, International Marketing Review, , Vol. 39 No. 4, pp. 811-835.
Furrer, O., Yu Kerguignas, J., & Landry, M. (2021). Customer captivity, negative word of mouth, and well-being: A mixed-methods study, Journal of Services Marketing, Vol. 35 No. 6, pp. 755-773.
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