Cooperation projects with companies

It is our concern to provide a high-quality education based on current findings in marketing research to our students. In addition we are looking for good relationships with companies to guarantee that our courses are permanently up-to-date with regard to marketing practice and thus, students will be able to implement their acquired knowledge in their future business careers.

Nevertheless, not only students benefit from our cooperation projects. Such projects also allow companies to get a new perspective on their own structures and strategies in the field of marketing and to obtain the required information to continuously optimize their marketing activities.