MAN02D: Marketing (d, 4.5 ECTS)
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Teaching
Details
Faculty Faculty of Management, Economics and Social Sciences Domain Business Administration Code UE-EGE.00276 Languages German Type of lesson Lecture
Level Bachelor Semester SA-2024 Schedules and rooms
Summary schedule Wednesday 13:15 - 16:00, Hebdomadaire (Autumn semester)
Hours per week 3 Teaching
Documents
Bibliography Homburg (2017): Marketingmanagement
Nieschlag/Dichtl/Hörschgen (2002): Marketing
Meffert/Burmann/Kirchgeorg/Eisenbeiss (2018): Marketing
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Dates and rooms
Date Hour Type of lesson Place 18.09.2024 13:15 - 16:00 Cours 25.09.2024 13:15 - 16:00 Cours 02.10.2024 13:15 - 16:00 Cours 09.10.2024 13:15 - 16:00 Cours 16.10.2024 13:15 - 16:00 Cours 23.10.2024 13:15 - 16:00 Cours 30.10.2024 13:15 - 16:00 Cours 06.11.2024 13:15 - 16:00 Cours 13.11.2024 13:15 - 16:00 Cours 20.11.2024 13:15 - 16:00 Cours 27.11.2024 13:15 - 16:00 Cours 04.12.2024 13:15 - 16:00 Cours 11.12.2024 13:15 - 16:00 Cours 18.12.2024 13:15 - 16:00 Cours -
Assessments methods
Written exam - SA-2024, Session d'hiver 2025
Assessments methods By rating Descriptions of Exams Prüfungsdauer: 60 Min.
Nicht programmierbarer Taschenrechner ist zugelassen
Written exam - SP-2025, Session de rattrapage 2025
Assessments methods By rating Descriptions of Exams Prüfungsdauer: 60 Min.
Nicht programmierbarer Taschenrechner ist zugelassen
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Assignment
Valid for the following curricula: Ba - Business Informatics - 180 ECTS
Version: 2020/SA_V02
2nd year 60 ECTS > MAN02 Marketing (f) / Marketing (d) / 4.5 ECTS
Ba - Communication Studies - 90 ECTS
Version: 2023/SA_V01
2nd and 3rd year - 54 ECTS > Course - 39ECTS > Elective courses - 15 ECTS > Elective courses of the SES Faculty > Elective BA courses SES max 4.5
Ba - Communication and Media Research - 120 ECTS
Version: 2021/SA_V04
2nd + 3rd year - 78 ECTS > Course ans Seminars - 63 ECTS > Bachelor elective courses - min. 12 ECTS > MAN02 Marketing (f) / Marketing (d) / 4.5 ECTS
Ba - Economics - 180 ECTS
Version: 2018/SA_V03
2nd year 60 ECTS > Mandatory courses - 54 ECTS > MAN02 Marketing (f) / Marketing (d) / 4.5 ECTS
Ba - Management - 180 ECTS
Version: 2019/SA-V02
2nd year 60 ECTS > Cours obligatoires / Pflichtkurse 48 ECTS > MAN02 Marketing (f) / Marketing (d) / 4.5 ECTS
Ba - Management - 180 ECTS
Version: 2018/SA_V02
2nd year 60 ECTS > Cours obligatoires / Pflichtkurse 48 ECTS > MAN02 Marketing (f) / Marketing (d) / 4.5 ECTS
Ba - Management and Economics - 120 ECTS
Version: 2018/SA_V02
2nd + 3rd year - 78 ECTS > Kurse > Obligatorische Kurse > MAN02 Marketing (f) / Marketing (d) / 4.5 ECTS
BeNeFri - Sciences économiques et sociales
Version: 2018/SP_V01_SES_BeNeFri
Course > Bachelor course offering for BeNeFri Students
Complementary learnings in SES or mobility students
Version: ens_compl_ses
Bachelor course offering for Mobility Students
Doc - Business Informatics
Version: 20210713
Elective courses > Wahlkurse UNIFR
Doc - Economics
Version: 2002/SA_V01
Cours a choix > Wahlkurse UNIFR
Doc - Economie quantitative
Version: 2002/SA_V01
Cours a choix > Wahlkurse UNIFR
Doc - Management
Version: 2002/SA_V01
Cours a choix > Wahlkurse UNIFR
Doc - Management in Nonprofit-Organisation
Version: 2002/SA_V01_60ECTS Théoriques
Elective courses > Wahlkurse UNIFR
Doc - Sciences sociales
Version: 2002/SA_V01
Cours a choix > Wahlkurse UNIFR
Doc - Sciences économiques et sociales
Version: 2002/SA_V01
Cours a choix > Wahlkurse UNIFR
Education / Psychology 120
Version: SA20_BA_de_v01
BP1.7-D Bereichsübergreifende Kompetenzen
Education / Psychology 120
Version: SA20_BA_bil_v01
BP1.7-B Bereichsübergreifende Kompetenzen / Compétences transversales
Education / Psychology 120
Version: SA14_BA_fr_v02
CTC / BP1.8-F
Educational Sciences 120
Version: SA20_BA_de_v01
BE1.8-D Bereichsübergreifende Kompetenzen
Educational Sciences 120
Version: SA14_BA_fr_v02
CTC / BS1.8-F
Educational Sciences 120
Version: SA20_BA_bil_v01
Variante B > BE1.7b-B Bereichsübergreifende KompetenzenVariante A > BE1.8a-B Compétences transversales
MiBa - Business Administration - 30 ECTS
Version: 2019/SA_v01
Au moins 12 ECTS de > MAN02 Marketing (f) / Marketing (d) / 4.5 ECTS
MiBa - Business Administration - 60 ECTS
Version: 2015/SA_V01
Au moins 31.5 ECTS de > MAN02 Marketing (f) / Marketing (d) / 4.5 ECTS
MiBa - Business Communication : Economics - 60 ECTS
Version: 2022/SA_V01
Economics - 30 ECTS > Bachelor level elective course - 6 ECTS > Elective courses BA SES
MiBa - Business Communication : Management - 60 ECTS
Version: 2022/SA_V01
Management - 30 ECTS > Elective mandatory courses - 12 ECTS > MAN02 Marketing (f) / Marketing (d) / 4.5 ECTS
MiBa - Computer Management - 60 ECTS
Version: 2021/SA_V03
Register in the option corresponding to your situation. > For students in the Bachelor in computer science > Min. 27 ECTS from the list > MAN02 Marketing (f) / Marketing (d) / 4.5 ECTS
MiBa - Economics - 30 ECTS
Version: 2009/SA_V01
Cours facultatifs à choisir: Cours bachelor (sans cours de langue) de la Faculté des sciences économiques et sociales > Elective courses BA SES
MiBa - Economie politique - 60 ECTS
Version: 2009/SA_V01
Cours facultatifs à choisir: Cours bachelor (sans cours de langue) de la Faculté des sciences économiques et sociales > Elective courses BA SES
PreDEEM - Préalable au DEEM en Economie
Version: 2022/SP_V01_Max possible 90_ECTS
Management > Elective courses - Min. 18 ECTS > MAN02 Marketing (f) / Marketing (d) / 4.5 ECTS
Psychology 180
Version: SA19_BA_fr_de_bil_v02
Module 11 > M11 Soft skills
Social Work and Social Policy 120
Version: SA17_BA_de_v01
Softskills
Social Work and Social Policy 120
Version: SA17_BA_bil_de_v02
Softskills
Social Work and Social Policy 120
Version: SA17_BA_de_v02
Softskills